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True Rise Lifts privacy

True Rise Lifts Privacy Policy

How we handle your contact, order, delivery and browsing information, and how to reach us about privacy.

Last updated: September 17, 2026

True Rise Lifts Privacy Policy

This Privacy Policy explains how True Rise Lifts collects, uses, shares, and protects information when you visit trueriselifts.com, request fit or freight review, contact us, or use secure checkout.

True Rise Lifts sells automotive lifts, shop equipment, parts, accessories, and related support. We use information to answer questions, review product fit, coordinate freight, process orders, support customers, operate and protect the website, and measure site use and advertising as described below.

01

Information We Collect

We may collect information you provide directly, including contact name, email address, phone number, company or shop name, delivery address, ZIP code, state, delivery type, unloading details, preferred delivery date, vehicle or bay details, cart items, order notes, and messages sent to our team. A preferred delivery date is a request used to coordinate your order, not a guaranteed arrival date.

When secure checkout is available, payment details are collected and processed by Stripe. True Rise Lifts receives checkout and order information needed to connect the Stripe payment to the correct customer and order, but we do not store full card numbers on this website.

We and our service providers may also collect technical information such as IP address, pages visited, browser or device information, referring pages, approximate location derived from network information, and basic analytics events.

Our phone service keeps call information such as caller number, time, duration and routing so we can answer and manage calls. We do not record live telephone conversations. Emails, texts, attachments and voicemail messages you choose to send may be retained to respond to you and support your order.

02

How We Use Information

We use information to respond to inquiries, review lift fit, review freight and delivery requirements, prepare quotes, process checkout, coordinate shipment, provide customer support, detect errors or abuse, improve the website, and maintain business records.

We may use phone or email contact information to follow up about a purchase inquiry, cart review, order, delivery, support request, warranty question, or related customer service matter.

03

How We Share Information

We share information only as needed to operate the business, including with payment processors, email providers, hosting providers, analytics providers, KATOOL and its distribution or fulfillment partners, freight carriers, installers or service providers when requested, and professional advisors.

Our providers include Stripe for payments; Zoho Mail and transactional email providers such as Resend or SMTP services for email; 800.com for phone and messaging services; Vercel for hosting and site analytics; database and infrastructure providers; and Google, Microsoft, Meta and OpenAI for the analytics and advertising uses described below.

We may also disclose information if required by law, legal process, fraud prevention, safety, security, or to protect the rights of True Rise Lifts, customers, suppliers, or the public.

04

Cookies, Analytics & Tracking

The site may use cookies, local storage, analytics scripts, and similar technologies to keep cart behavior working, understand site usage, measure performance, remember non-sensitive preferences, and protect against abuse.

Your browser stores cart selections and a cart identifier so you can continue shopping. We may record cart actions, selected products, quantities and browser information, and use campaign labels to understand how visitors find us. Cart, checkout, order and support records are separate from third-party advertising measurement.

Google Analytics and Google Ads, delivered through Google Tag Manager, use cookies, identifiers, page and interaction information, and ad-attribution information to measure site use, advertising and conversions. Google's advertising services may connect activity with information from other sites or services according to Google's policies and your settings.

When enabled, Meta Pixel uses cookies and similar identifiers to send website activity, browser/device information and ad-attribution information to Meta, helping us measure Facebook advertising and understand actions taken after an ad. Your browser controls and privacy tools can limit this tracking.

We use Microsoft Clarity to understand website interactions through behavioral metrics, heatmaps and session replays. Clarity collects page activity, clicks, scrolling, browser and device information using cookies and similar technologies. We use this information to improve the site and identify usability issues. Microsoft also processes this data for its product and service improvement, fraud prevention and security, and advertising purposes as described in the Microsoft Privacy Statement. Form inputs are configured to be masked in replays; do not include sensitive information in public or free-text fields.

When enabled, OpenAI Ads measurement helps us understand whether ChatGPT ads lead to website visits, successfully submitted quote requests, or completed purchases. It uses ad attribution identifiers and first-party cookies, and receives event type, timestamp, website origin, a hashed event reference, and the paid total and currency for purchases. OpenAI's automatic advanced matching may detect supported customer details entered on our website, normalize and hash identifiers such as names, email addresses and phone numbers in your browser, and use supported location information to match conversions to ads. Our conversion reporting does not separately send free-text inquiry contents, raw receipt identifiers or payment details. Our page-view, inquiry and purchase events opt out of future user-level personalization. OpenAI Ads measurement does not load when your browser sends Global Privacy Control or an enabled Do Not Track signal.

OpenAI Ads measurement honors Global Privacy Control and enabled Do Not Track signals as described above. Those signals do not currently switch off all other analytics and advertising tools on this site. You can use browser blocking settings and the providers' privacy controls to limit their tracking, and contact us about your information. Blocking cookies or scripts may affect site features.

05

Data Security

We use reasonable technical and organizational safeguards for the information we handle, including HTTPS, security headers, server-side environment variables for secrets, and third-party processors for sensitive payment handling.

No website, network, or storage system can be guaranteed completely secure. If you believe information submitted to True Rise Lifts has been accessed improperly, contact us promptly.

06

Retention

We keep information for as long as reasonably needed for customer service, order fulfillment, warranty support, business records, tax, accounting, fraud prevention, legal compliance, and dispute resolution.

We may delete or de-identify information when it is no longer needed for those purposes.

07

Your Choices

You may contact us to request access, correction, or deletion of information you provided, subject to legal, accounting, security, order fulfillment, warranty, and business record requirements.

Send privacy requests to info@trueriselifts.com or call 844-878-3747. Tell us which information or interaction your request concerns; do not email payment card details. We may need to verify that the request concerns your information before providing or changing records. We will respond as required by applicable law.

You can choose not to submit a form, but we may not be able to review fit, freight, delivery, or checkout without the required contact and delivery details.

08

Children's Privacy

This website is intended for adults and business users shopping for automotive lifts and shop equipment. It is not directed to children under 13, and we do not knowingly collect personal information from children under 13.

09

Changes To This Privacy Policy

We may update this Privacy Policy from time to time. The posted version and last updated date show the current policy for this website.

10

Contact

Questions about this Privacy Policy or your information? Contact True Rise Lifts, Arlington, Washington. Phone: 844-878-3747. Email: info@trueriselifts.com.

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